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Châtelaine
- 130,989 unique visitors per month
- 1.1 million page views/month
Source:
comScore Media Metrix, All Locations, July - Sept 2010 Just like Châtelaine magazine – THE magazine for Quebec women – Châtelaine.com breathes new life into its readers’ everyday lives by providing advice, tips, food for thought, and answers to their questions. Châtelaine.com brings together a community of active women who are interested in health, social issues, and lifestyle (cooking, fashion, beauty, decorating). In addition to posting some of the magazine’s articles, the site also offers exclusive content and interactive spaces.
Site Features:
- Walking club
- Weekly general and Monthly recipes e-newsletters
- A database of over 2,600 recipes
- E-greeting cards, featuring illustrations and animations
- Discussion groups on a variety of subjects
- Blogs by Josée Blanchette, Sophie Durocher and Nathalie Prud’homme
- Recipe blog
- Contests
Sponsorship:
- Walking club
- Discussion groups
- Recipe database
- Menu planners
- Question of the week (fashion, beauty and cooking)
- BMI calculator
- Special reports
- Monthly shopping (fashion and Beauty)
Audience:
Women represent 63% of Châtelaine’s visitors. In addition, 57% of Châtelaine’s audience is aged 18–49, and 47% have a family income of over $60,000.
