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Châtelaine
- 130,000 unique visitors per month
- 1.4 million page views/month
Source:
comScore Media Metrix, All Locations, Oct - Dec 09 Just like Châtelaine magazine – THE magazine for Quebec women – the Châtelaine.com breathes new life into its readers’ everyday lives by providing advice, tips, food for thought, and answers to their questions. Châtelaine.com brings together a community of active women who are interested in health, social issues, and lifestyle (cooking, fashion, beauty, decorating). In addition to posting some of the magazine’s articles, the site also offers exclusive content and interactive spaces.
Site Features:
- Walking club
- Monthly general and recipes e-newsletters
- A database of over 2,000 recipes
- E-greeting cards, featuring illustrations and animations
- Discussion groups on a variety of subjects
- Blogs by Lise Ravary, Josée Blanchette and Sophie Durocher
- Contests
Sponsorship:
- Walking club
- Discussion groups
- Recipe database
- Menu planners
- Question of the week (fashion, beauty and cooking)
- BMI calculator
- Domestic Divas
- Special reports
Audience:
Women represent 53% of Châtelaine’s users. In addition, 60% of Châtelaine’s audience is aged 25-54, and 55% have a family income of $40,000 or higher.
